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Search Engine Otimization: SEO Basics
by Steve Draker on Jul 13, 2009
What Is Search Engine Optimization?
Seo is difficult to define, since different seo consultants have different opinions on exactly what is involved in seo. Different consultants define seo differently. The industry is still fairly new and not all agree as to what is and isn’t included in seo. A general definition for seo can be: optimizing a website both on page and off page in order to achieve a better organic ranking in search engines and consequently driving more traffic to your website.
SEO consists of four main areas: keyword research and selection, site building, on page optimization, and link building. In this article we’ll briefly discuss each in turn.
One thing needs to be clarified before continuing. There is no magic formula that will get your page to rank number one on any of the search engines. There isn’t an optimal keyword density or a perfect place to use keywords. And if there were, don’t you think all the other sites...Read More >>
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