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How To Market On Twitter By Tweeting Great Content: Don’t Run The Risk Of Being Un-followed

by Yolanda Allen on Oct 14, 2009

  Twitter has become a major force in the social media landscape. And it has become a powerful resource for marketers. But there is a paradox with marketers using Twitter. Social media is about socializing and connecting with others who share your interests. Yet marketers have found that social media sites like Twitter are a great resource to connect with their target audience. So how does a marketer socialize and market on Twitter?   How Do You Market On Twitter?   It all comes down to marketing strategy. Marketers have to remember that socializing comes first when it comes to Twitter (and other social media sites).   If all the marketer does is tweet marketing messages, their followers will feel like they’re getting spammed. And the first thing someone will do if they feel like they’re getting spammed is un-follow you. Good bye target market.   A marketer has to share, i.e., tweet, great content with their followers....Read More >>