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Financial Services Social Media: Some Guidelines
by Kevin Waddel on Jan 11, 2012
Given the highly regulated environment in which financial firms operate, it is little wonder that few such firms have undertaken full-blown social media programs. Most firms have opted to take “baby steps” in dealing with the brave new world wrought by social media.
However, the adoption of financial services social media may accelerate as FINRA released its long-awaited update on its usage. Some of the highlights include the fact that broker-dealers don’t have to track every message sent through social media -- only ones that relate to business purposes. Unscripted interactions can be reported after they occur.
Whether this will trigger an upsurge in financial services social media remains to be seen. In guidance published on its website, FINRA offered fresh guidance about the approvals financial services need before communicating with potential or existing customers on social media sites or via Twitter. The guidance expands on a previously-issued...Read More >>
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Introduction
With money leaving offshore centers in the billions, understanding the nature of offshore clients and what strategies to employ to attract and retain them has become absolutely critical, not just for offshore bankers but also for their onshore competitors.
Scope
*This report draws on the findings of the Offshore Banks Survey 2010.
*This survey was conducted in February/March 2010 among banks in Jersey, Guernsey, the Isle of Man, Switzerland, Hong Kong and Singapore.
Highlights
Out of all offshore...
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