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Direct Mail Postcards: 6 Questions to Ask Your Postcard Marketing Agency
by M. Marlin on Oct 8, 2009
It seems postcard marketing companies are popping up everywhere these days. A simple Web search for " Direct Mail Postcards " will generate hundreds of businesses, all claiming to be experts. Granted, there are some really great, experienced postcard marketing companies online. But there are also dozens of one-size-fits-all, no-staff, no-support Web-based companies that use only templates and automated software to launch mediocre postcard marketing campaigns for their clients. So how do you tell the difference? One simple phone call. If you're thinking about using a marketing company for your direct mail postcards, here are 5 questions you should ask your rep before getting started. 1. How long have you been in the postcard marketing business? Get a specific answer for this one. This is a sure-fire way to tell if the company has real experience with direct mail postcards. Even if their company has been around for 20 years, that doesn't mean they've focused specifically on...Read More >>
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Direct mail can be one of the most valuable tools to you as an entrepreneur
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