Brazillian Blowdry

Brazilian Blowout™ launches newest formula, now in Santa Monica/Los Angeles

by GreatHair on Jul 28, 2009

July 21, 2009 -- Brazilian Blowout has an all-new formula that just arrived! The fresh new  scent  comes from the Brazilian fruit açaí, and replaces the former cacao scent. The keratin based treatment still contains premium grade hydrolized keratin and a variety of botanical extracts to naturally moisturize the hair. The new Brazilian Blowout shampoo,  conditioner , deep conditioning masque and smoothing serum share the light, fruity scent. In case you haven't heard of Brazilian Blowout, it is the miracle smoothing treatment which is taking Hollywood by storm. As seen on Nicole Richie, Lindsay Lohan and Halle Berry, it consists of an intense dose of keratin (the protein your hair is made of) and moisturizing botanicals, fused onto the outside of the hair shaft. "It essentially laminates your hair," says Jordana. Keratin treatments have been popular for years in Brazil, but their formulas contain high levels of chemicals such as formaldehyde. Adapting to the more...Read More >>